There is still a level of uncertainty in regard to new media, but it seems more related to understanding the term, than anything else. One point many agree on, however, is that it’s only going to continue to grow, and for media makers this means opportunity. For independent artists, it opens up possibilities at a time when theatrical venues for the non-blockbuster (and even for mainstream films in some cases) are shrinking.
This past Wednesday night Women Make Movies, a nonprofit feminist media arts organization, hosted From Idea to Implementation: Multi-platform Storytelling with Theresa Loong. The workshop, led by Loong (multi-media artist, founder of FORM360), explored examples of successful new media stories in both documentary and fiction, as well as new online platforms and resources.
The evening began with Loong asking her audience to introduce themselves and offer a brief description as to what brought them to the workshop. Most were there as documentary filmmakers and a few were in stages of a new media project. Some were just there to learn more about the subject. As one audience member said, ad agencies have been doing this for years. Independent filmmakers have caught on to the potential of multi-platform storytelling more recently.
Loong talked about how she approaches her projects. She collects artifacts, such as music, photos, diaries, finds the setting and the place, and then starts asking questions. She begins with a basic story idea and then looks at the cultural context. Henry Jenkins was brought up several times. Loong quotes him as saying that each medium makes its own unique contribution to the story. This felt like an important point. New media is not just an added venue for the same story put up on a theater screen or watch from Apple TV, but it offers specific ways to consume and interact with stories that are different than passive watching. It’s smart to consider how each story might lend itself to these different arenas, such as whether the audience member will be their own character within the story, or what additional information would be interesting via Easter eggs. [Read more →]
Tags: documentary & new media · Feed Me a Story · Form360 · Henry Jenkins · Hollow documentary · Immigrant Nation · Lance Weiler · Multi-platform Storytelling · NannyVan · new media · new media documentary · Racontr · Storycode · Theresa Loong · Walking Cinema · Women Make MoviesNo Comments.